A NEW visitor information centre has been confirmed for Bridgewater.
Loddon Shire says the centre will be in Main Street with planning part of a visitor servicing feasibility project tender award to Bendigo-based Tough Cookie Marketing.
“The project will provide a road map for a new approach to face-to-face visitor servicing across the Loddon Shire, including the expansion of the new Welcome Shop network, to include a new visitor information centre in Main Street Bridgewater,”  said council manager tourism and economic development David Stretch.
“The project will involve detailed stakeholder consultation, community engagement and education, benchmarking of servicing models, financial and operational modelling to guide future funding and governance decisions. The project scope includes consideration of the existing Wedderburn visitor information centre operations and its continued role and contribution to visitor servicing.”